The Tianjin Juilliard School seeks a communications Supervisor to bring Juilliard’s mission to a global audience through building a strong media presence in China and beyond. As a new educational institution, Tianjin Juilliard is the first performing arts institution in China to confer a U.S.-accredited Master of Music (MM) degree. Tianjin Juilliard’s content is focused primarily on music education and performance. This Tianjin-based position is responsible for carrying out effective communications with the media, building strong relationships with Chinese media and increasing audience engagement through social media, effectively supporting the school’s growing recruitment and admissions operations, public performances on campus and beyond, community engagement, and partnership efforts. This individual will strengthen the school’s brand by assisting in Chinese media outreach, publicity planning, and implementation. Consistent communication and collaboration with colleagues from both New York and Tianjin campuses will be critical to the success of this position.
Responsibilities:
- Participate in creative planning of public relations initiatives and create media plans
- Execution of media relations strategies and related media initiatives
- Assist the Director of Communications in handling external Chinese media projects, and effectively sort out, expand and manage the media resources
- Assist in the operations of the school’s official Chinese “We Media”, such as WeChat and Weibo, and overseas “We Media” platforms
- Track the latest Chinese media trends, news monitoring, public engagement, and industry perspectives
- Create and deliver regular media reports in a timely manner
- Collect relevant data and market research of peer institutions
- Develop media lists and analysis of target media
- Assist in media crisis management
Qualifications:
- Bachelor’s degree or above; major in English, Journalism, or Communications and/or overseas postgraduate degrees are preferred
- Relevant work experience of 3-5 years
- Demonstrated experience in social media operations and/or experience in music education would be preferred
Requirements:
- Excellent Chinese and English writing abilities; fluent in spoken Chinese and English
- Excellent social media communication skills
- Excellent interpersonal qualities, detail oriented, and proactive in executing projects
- Efficient in prioritizing work and possess strong organizational abilities
- A team player with a positive, “can-do” attitude, indicated by an ability to work effectively with media professionals, students, guest artists, administrators, and external partners from different backgrounds and cultures
- Outgoing, responsive, result-oriented, independent, with keen learning abilities
- Knowledge and enthusiasm for the performing arts
- Proficient in Microsoft Office and social media applications
Qualified candidates should submit following materials to jobs@TianjinJuilliard.edu.cn with using the job title as the subject line:
- A cover letter describing why you are interested in this position and what you can contribute to The Tianjin Juilliard School
- Current C.V. focusing on relevant experience
- Qualified applicants will be contacted for an interview